12 Tips for Choosing a New Domain Name for Your New Business Website
Choosing a domain name that fits your brand is key to your online success
The right domain name is critical for your website success!
Choosing a domain name for your new website or eCommerce website is a critical step in creating a new website for your business. This is the name that your customers will associate with your brand and it’s important that it’s a name that is easy to remember and represents your business well. But with so many options available, how do you choose the best domain name for your business? Here are 12 tips to help you choose a new domain name that sets your business up for success.
4. Consider the extension
Choosing the right domain extension is crucial. Top-level domains (TLDs) such as .com, .org, and .net are the most popular and are easier to remember. Consider a country-specific domain such as .uk or .ca if you have a local business. .com is the most popular extension and typically the most trusted.
Table of Contents
The right domain name is critical for your website success!
Keep it simple and as short as possible.
Use keywords relevant to your business!
Make it Brandable
Consider the extension
Avoid Copyright Infringement
Research Competitors
Keep it relevant
Test it Out
Avoid Numbers and Hyphens
Use a Domain Name Generator
Think Long Term
Check Availability
Use Google
Conclusion
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Use a Domain Name Generator
If you’re struggling to come up with ideas, consider using a domain name generator to create available domain name suggestions. Be creative with it! Here are three domain name generators.
Nameboy: A trusted, popular source for finding an original domain name. It is the oldest domain name generator on the internet.
Looka: Looka’s generator can generate dozens of names, specifically abstract ideas (creativity). It also will check to see if the names are available.
Wordoid: Wordoid will give you ideas that contain one word and also focuses on domains with a 10-character limit
Capstone’s Preferred Domain Name Provider:
At Capstone we believe in and use Namecheap. Good service, affordable pricing, and quick response times have sold us on Namecheap. Use the affiliate link below to purchase your domain name.
Capstone may receive a small affiliate fee.
Use Google
Use Google – or other search engines – to determine if your choice of domain name(s) is available. Check the “People also ask”, and “Feedback” area on the Google page, it will give you feedback on what people are searching for. You may also glean other domain name ideas that you might want to consider.
The “People Also Ask” area of Google
The “Feedback” area of Google
Conclusion
Choosing a domain name for your website is a pivotal moment for your digital marketing strategy. It’s the first impression visitors will have of your website, so take the time to choose a name that is easy to remember, relevant to your business, and brandable. You don’t want to have to change your domain name after establishing your brand and gaining traction in the market. The tips outlined in this blog post will help guide you in selecting a domain name that will make your business shine online.
Key Learnings
1. The right website domain name is important to the success of your website.
2. A domain name should reinforce your business brand.
3. The domain name should be relevant to your business products and services.
4. Think long-term with your domain name. It shouldn’t become outdated after a short period of time.
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